Flexible workspace provider Regus is opening an office in Rwanda’s capital Kigali City.
The company plans to use the base to tap into demand for call-handling operations across East Africa.
It has seen a 47 per cent rise in demand for its services across the region in the past year, and it already has operations in Tanzania, Uganda, Kenya, Zambia, Mauritius and Madagascar.
Regus has plans to double its network in the region within the next two years.
Founder and chief executive Mark Dixon cited predictions that Rwanda will be among the seven fastest-growing economies in the world between 2011 and 2015.
The company said in a statement: ‘These markets offer huge opportunities to businesses in all sectors, with The Economist predicting that seven of the world’s top ten fastest-growing economies in 2011-15 will be in Africa, including Rwanda.
‘At the same time the International Monetary Fund predicts Rwanda’s GDP will reach 7% in 2013.
‘Business centres like Regus’ new location in Kigali offer companies of all sizes and in all sectors a low-cost, flexible base to explore these high growth markets – to network, find partners or suppliers and recruit staff.’
Shares in Regus, which have risen by almost 50pc in the past 12 month, rose 2.2p to 103.1p yesterday.
Earlier this year, Regus revealed plans to open 200 sites this year, increasing its network of locations from 1,200 to 2,000 by 2014.
In the UK it said it would be filling in the ‘gaps on the map’, by opening in city locations where it does not already have a presence.
However, it also warned the UK market, where it has around 140 centres ‘remained tough’ amid high property prices.